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multi-branding
A strategy adopted by some manufacturers in which the parent name is subservient to those of the individual brands which they produce.
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- 词性: 名词
- 同义词:
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- 行业/领域: 广告
- 类别 营销传播
- Company: Butterworth-Heinemann
- 产品:
- 取首字母的缩写词:
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