vrijednost brenda

vrijednost brenda

A monetary value assigned to a brand(which may be discounted to a net present value), an increase in a rate of return or any number of softer market research measures such as awarenss or consideration.

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vrijednost

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Apsolutna ili relativna etička vrijednost, pretpostavka koja može biti temelj za etičko djelovanje

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Adding worth to a product, in marketing this can be reached through the act of branding or packaging.

referentna vrijednost

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grijna vrijednost

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vrijednost usluga

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The concept that the value of a utility service to a consumer cannot be greater than the cost of an equally satisfactory substitute service or the consumer will switch to the ...

Dijete "baby boom" perioda

商务服务; 市场营销

A person born during a time of substantial population increase . This term usually refers to those born between 1946 and 1964 during the post WW2 baby boom.

Trgovačka marka

商务服务; 市场营销

A name, sign, symbol, color combination or slogan of a product or company from which a customer may identify a degree of recognition, characteristics and values.

Oglašavanje iznad crte (klasično oglašavanje) (ATL)

商务服务; 市场营销

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Oglašavanje ispod crte (BTL)

商务服务; 市场营销

A personal and direct method of advertising that targets potential customers through non-traditional means, such as direct email or face to face interaction in a store. This ...

Oglašavanje po crti

商务服务; 市场营销

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.

Praćenje kupovine

商务服务; 市场营销

Interviewing and observing a shopper while they are in the act of shopping.

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行业/领域：食品（其他）类别香料

sjeme celera

spice (whole or ground, sometimes mixed with salt - celery salt) Description: Seeds from wild Indian celery called lovage. Slightly bitter, strong ...