Praćenje kupovine

Praćenje kupovine

Interviewing and observing a shopper while they are in the act of shopping.

0 0

完善词条

添加图像

词性：名词
同义词：
词汇：
行业/领域：商务服务
类别市场营销
Company:
产品：
取首字母的缩写词：

添加至 My Glossary

其他语言：

类似词条

Tačka kupovine

广告; 营销传播

Promotional items designed to attract the attention of the consumer in those places where the products are purchased, sometimes referred to as point of sale.

Dijete "baby boom" perioda

商务服务; 市场营销

A person born during a time of substantial population increase . This term usually refers to those born between 1946 and 1964 during the post WW2 baby boom.

Trgovačka marka

商务服务; 市场营销

A name, sign, symbol, color combination or slogan of a product or company from which a customer may identify a degree of recognition, characteristics and values.

Oglašavanje iznad crte (klasično oglašavanje) (ATL)

商务服务; 市场营销

An impersonal method of advertising where the target audience is broad, such as in TV or radio advertisements, and is used to promote branding.

Oglašavanje ispod crte (BTL)

商务服务; 市场营销

A personal and direct method of advertising that targets potential customers through non-traditional means, such as direct email or face to face interaction in a store. This ...

Oglašavanje po crti

商务服务; 市场营销

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.