Istraživanje tržišta

Istraživanje tržišta

The process of gathering information about a market e.g. location, size, etc., the analysis of the information and using the information to determine the feasibility of products.

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行业/领域：商务服务
类别市场营销
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istraživanje

社会学; 犯罪

The use of standardized, systematic procedures in the search for knowledge.

Razvoj tržišta

商务服务; 市场营销

Offering the existing product range to new demographic, geographic or psychographic market segments.

Segmentacija tržišta

广告; 营销传播

The means by which the characteristics of homogeneous groups of consumers can be determined.

Segmentacija tržišta

广告;

Breaking a market in smaller segments and using different marketing mixes to better fit the needs of each segment's more specific needs and wants.

Dijete "baby boom" perioda

商务服务; 市场营销

A person born during a time of substantial population increase . This term usually refers to those born between 1946 and 1964 during the post WW2 baby boom.

Trgovačka marka

商务服务; 市场营销

A name, sign, symbol, color combination or slogan of a product or company from which a customer may identify a degree of recognition, characteristics and values.

Oglašavanje iznad crte (klasično oglašavanje) (ATL)

商务服务; 市场营销

An impersonal method of advertising where the target audience is broad, such as in TV or radio advertisements, and is used to promote branding.

Oglašavanje ispod crte (BTL)

商务服务; 市场营销

A personal and direct method of advertising that targets potential customers through non-traditional means, such as direct email or face to face interaction in a store. This ...

Oglašavanje po crti

商务服务; 市场营销

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.

Praćenje kupovine

商务服务; 市场营销

Interviewing and observing a shopper while they are in the act of shopping.

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行业/领域：食品（其他）类别香料

sjeme celera

spice (whole or ground, sometimes mixed with salt - celery salt) Description: Seeds from wild Indian celery called lovage. Slightly bitter, strong ...