Konkurentska strategija

A person born during a time of substantial population increase . This term usually refers to those born between 1946 and 1964 during the post WW2 baby boom.

Trgovačka marka

商务服务; 市场营销

A name, sign, symbol, color combination or slogan of a product or company from which a customer may identify a degree of recognition, characteristics and values.

Oglašavanje iznad crte (klasično oglašavanje) (ATL)

商务服务; 市场营销

An impersonal method of advertising where the target audience is broad, such as in TV or radio advertisements, and is used to promote branding.

Oglašavanje ispod crte (BTL)

商务服务; 市场营销

A personal and direct method of advertising that targets potential customers through non-traditional means, such as direct email or face to face interaction in a store. This ...

Oglašavanje po crti

商务服务; 市场营销

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.

Praćenje kupovine

商务服务; 市场营销

Interviewing and observing a shopper while they are in the act of shopping.

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行业/领域：活动类别奖项

Zlatni globus

Priznanje za izvrsnost u filmu i televiziji, od strane Hollywood Foreign Press Association (HFPA). 68 ceremonija je održano do sada od početnog Golden ...